No more sparse, over tweezed eyebrows!
Revitabrow is coming to the rescue!
Athena Cosmetics, creators of Revitalash are launching their amazing new eyebrow conditioner and I'm bringing it to France in February.
Watch this space!
Wednesday 27 January 2010
Revitabrow is born!
No more sparse, over tweezed eyebrows!
Revitabrow is coming to the rescue!
Athena Cosmetics, creators of Revitalash are launching their amazing new eyebrow conditioner and I'm bringing it to France in February.
Watch this space!
Monday 11 January 2010
What's new in makeup!
Whilst looking for what’s new and happening in the world of cosmetics for 2010, I learned that scientists claim to have evidence that Neanderthals wore make up 50,000 years ago!
Shells containing pigment residues that were unearthed at two archaeological sites in the Murcia province of southern Spain, were in fact Neanderthal make-up containers.
This gives me some great ideas for Eco friendly packaging!
Wednesday 6 January 2010
On the Jury.
On December 15 2009 I was on the Marques Emergentes Jury sponsored by Neo Pharma. We reviewed a total of 18 brands and studied about 100 products. I was especially impressed with the French brand Gatte Fossé for pack design, use of natural ingredients, and wonderful fragrances. I also liked the overall approach to children's hygiene and environmental concerns shown by the New Zealand brand eco.kid.
Emerging brands.....the innovators!
I am delighted to have been asked to be on the Jury (selection committee) for a new label called Marques Emergentes, whose objective is to bring innovative up-and-coming brands to the 23000 pharmacies throughout France.
The selection committee is made up of distribution experts, brand specialists, pharmacists and journalists. In December 2009, we will be reviewing products and voting for the top 15 brands that best meet the criteria (innovation, philosophy, network integration, potential earnings, packaging, and clients' needs). The winners will receive their awards at a ceremony at the Palais de Congrès on January 31st 2010.
The French beauty consumer is bombarded with products, but often misses out on the many wonderful smaller brands that don't have the resources to reach a wide audience. It is my hope that through the Marques Emergentes the consumer will have the opportunity to discover the wealth of expertise and innovation that these emerging brands have to offer.
This is a great opportunity to be part of a new synergy between young cosmetic brands and France's extensive pharmaceutical network.
On the shelves....
RevitaLash® is now on the ground floor at Le Bon Marché. Product sales are above expectations and articles are appearing in the press bringing a flood of enquiries from all over France and Europe.
I have just visited 30 Naturalia stores to introduce Amazonia Preciosa and the Hand Sanitizer. I am very impressed with the quality and range of products these stores have on offer and am delighted that Surya Brasil is now in such good company.Back to NFC website
Roll out to more doors.....
Following the success of Surya Brasil's Amazonia Preciosa haircare range at Beauty Monop, we are pleased to announce the launch into the healthfood chain Naturalia's 45 doors.
Certified by Ecocert and Cosmebio these pure, gentle formulas use ingredients harvested from the Amazonian rainforest. This is the only range to contain the unique and incomparable essential oil from the preciosa tree in all 15 products.
Amazonia Preciosa: Good for you, good for the planet!
Selling like hotcakes: Surya Brasil's Hand Sanitizer is flying off the shelf! This is just the beginning, but retailers are knocking down our door to get their hands on this amazing organic product.
Eyelash sensation...
I am happy to announce the launch of RevitaLash® at Le Bon Marché, the prestigious Parisian department store and 'window' for the beauty press.
From August 27th until October 10th you can buy Revitalash® at Le Bon Marché's L.A. Event, which is showcasing the best of West Coast American beauty. After that, Revitalash® will be a permanent listing in Le Bon Marché's famous beauty department.
RevitaLash® Eyelash Conditioner is the leading cosmetic alternative for eyelash beautification. Within weeks, this remarkable cosmetic innovation will dramatically enhance the appearance of your natural eyelashes making them look spectacularly longer, thicker, fuller and more beautiful!
Stop press! Revitalash® featured in the September issue of Vogue.com (click here and press 'suivant' twice to see the item).Back to NFC website
Subscribe to:
Posts (Atom)