Cosmoprof rocks!

Luckily I wore comfortable shoes, because the two days I spent hoofing around Cosmoprof Bologna took its toll on my poor feet!
The vast collection of halls were bursting at the seams with brands from all corners of the globe. The sights, sounds and most of all smells, stayed with me long after I collapsed exhausted into my airplane seat.
I learned pretty quickly that young Italian women are crazy about all things "nail" and "hair" and sought refuge in the more sedate areas where I could actually talk to and learn about some very interesting new companies and what they had to offer.
The classics were present as always, but I was looking for "what's new" and definately found some winners!
Thank you Cosmpoprof 2011 for an event worth visiting and by the way...the pizza was delicious!

Polish Perfection

With a world in recession, the demand for inexpensive, yet high quality cosmetics is ever growing.

Many of the women I have spoken to want to pay less but are reluctant to buy products "made in China". The solution is simple "Made in Poland"! The quality is high, with strict European regulations being respected, and transportation and logistics help to make the products extremely accessible to European stockists.

I recently visited Bell Cosmetic's factory just outside Warsaw in Poland and was very impressed with the high level of technology, craftsmanship and quality of the finished product.

Bell make their own Bell Brand as well as an extensive range of private label products for clients such as Avon, Guerlain and Artdeco.

With a growing demand for high quality cosmetics at affordable prices, Bell is one to watch!

Mingling with the stars!

I just spent a fabulous 2 days in the Cesars gifting suite talking about (and giving away) RevitaLash to an array of the finest French cinematic talent. The stars I talked to were so excited about the prospect of trying this great product. All they had to do was take one look at my spectacularly long, thick and full eyelashes then compare them with my cleverly displayed “before” picture for proof and voila they were convinced ! Check me out in the video report from the lovely Rebecca Leffer of Premier.fr. (I'm at 3minutes 17seconds) My only wish is that I’d had a team of make up artists and hair stylists standing by for my close up, but I am after all just a mere mortal.

(Photographs of Frederique Bel, Josiane Balasko, Marilou Berry and George Berry by Kerstin Alm)