Tasty fragrances!

There's a fine line between the beauty industry and the food industry, and I'm often enlisted to consult on those cross over projects.

So whilst scouring this years SIAL Paris for interesting and unusual innovations I discovered this attractive and just plain tasty range of organic food flavourings that tickled my sensorial taste buds like expensive perfume.

Brum' is a new concept of airless aluminium spray cans containing organic essential oils and natural flavours to enhance or even replace fresh herbs, flowers and citrus fruits. From black pepper and fennel to grapefruit and geranium, it's like Chanel for food lovers!